Pour a coffee, block off an afternoon and put your phone in another room. (Yes, I see the irony of hiding your phone so you can plan social media.) That’s honestly most of the setup.Planning a month of real estate posts in one sitting sounds like something only...
Nobody warns you that the hardest part of real estate social media isn’t writing the post. It’s deciding what the post should be about.You open Instagram with good intentions. You scroll a little for “inspiration.” Twenty minutes later...
Consistency beats brilliance in real estate marketing, and I’ll happily argue that with anyone.The agent who posts something decent twice a week for a year will almost always stay more top-of-mind than the agent who posts something amazing for three weeks and...
Let me guess how the last marketing plan went.You had a burst of energy, maybe after a conference or a particularly inspiring podcast on a long drive. You made a plan. Market updates every Monday, a listing video every week, a newsletter, daily stories, a monthly...