“Wait. I already own this.”If you’ve ever said that out loud halfway through checkout, you’re my people. Digital purchases are so easy to make and so easy to lose. You buy a template, a course or a set of graphics, download it once, and then it...
Somewhere right now, you’re paying for an app you haven’t opened since spring.Don’t feel bad. Everyone is. Real estate is practically built for subscription creep. There’s a tool for lead gen, a tool for video, a tool for scheduling posts, a...
Here’s an unpopular opinion. The course isn’t the expensive part. The expensive part is paying for it with money that was supposed to cover next month’s MLS dues.Professional development has a funny habit of showing up at the worst possible time for...
A lot of agents don’t have a training budget. They have a training mood.The mood strikes when a webinar ends with a countdown timer, or when someone in your office comes back from a conference glowing like they just spent a week at a spa. Suddenly you’re...
Ask an agent how their year is going and you’ll usually get a feeling instead of a number. “Pretty good!” “Slower than last year, I think?” “Ask me after the Johnson closing.”Feelings are lovely. They’re also a weird way...